A Blog About Content


It's very meta.

Say Thank You to Stand Out

Are You Standing Out?

Think about your customers. Your users. The people who buy from a bunch of businesses every week - including yours.

Would they remember interacting with you a week...

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Basecamp Moves Company Blog to Medium.com

Common advice for businesses publishing content on the web is “don’t build on a rented lot”. Invest your time building on a platform that you own and control. Use “rented” social...

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A Return to RSS Feeds for Finding New Content

Each of us wear at least two hats. One as content publishers. And another as content consumers. This post is written from the perspective of the latter.

As content consumers the...

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Style and Tone Guide Example

If you are looking for a great voice & tone guide to use in your organization you could certainly do worse than starting with the version than Shopify.com recently posted.

Shopify’s...

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End of Year Content Audit

We’ve been seriously blogging for about a year on DitchingSuburbia.com. We need to stop and take stock of what’s worked, what hasn’t and where we want to go in 2016.

We need to do a...

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Are You Planning a Live Event in 2016?

Do you only think digital with your content strategy?

Maybe your business should consider a live event

This Content Marketing Institute article on live events cites a study with...

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Content Inventories and Audits

Learn to love content inventories and audits!

From the good folks over at the Content Marketing Institute comes a post about how to love content inventories and audits:

Content...

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Content Still Reigns Supreme

Learn four reasons content is still king.

Fast Company checks into the Content game with an article entitled Why Content Reigns Supreme In UX Design.

In it the authors provide great...

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Content Strategy Explained in 180 Seconds

Here’s a great resource if you need to explain the basics of Content Strategy.

Published by Orbit Media, this is a great video that helps explain the various portions of a good content...

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History of Content Strategy

Wondering where Content Strategy came from?

It seems like Content Strategy just started showing up on the web-radar a year or two ago, but in reality it stretches back almost as far as...

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